Kenneth Cole or His Publicist?

If you’re unfamiliar with twitter it’s not unusual for a large brand to have more than one person tweeting on the account. What they do is then add their initials to the tweet so that you’ll see who sent it. This morning this was on the @KennethCole account. Note that whomever posted this tweet had the foresight to customize the bit.ly link to read KCairo instead of the random string of characters bit.ly will create on it’s own. A few hours later this anemic apology showed up. A few things …