I work with a few ad networks, and one of them had a quick phone call with me today. They said, “we hear you like to keep a lot of control over who your advertisers are.”
“Yes, ” I said, “I like to make sure that there’s nothing wildly off topic, like WalMart or processed foods. I’m difficult…” I said.
“So I heard.” They involuntarily replied.
Hmm, do you think that they talked to the Pep Boys manager. ;)